Advertising is one of the five marketing mix – personal selling, advertising, sales, promotion, direct marketing and publicity.
Advertising is one of the most lucrative and cost-considered method of developing businesses. This does not solely place advertising as a tool for only Small and Medium Enterprises (SME), in fact, big brands such as Coca-Cola, Nike, Amazon, Samsung Group, Microsoft, MC Donald’s, Mercedes-Benz and the likes, increased their market share through large-scale advertising.
Here are some major reasons why you would need to show off your worth through advertising;
1. To promote a product
The best way to communicate to potential clients that you have a new product is by advertising. Whether it is a new product or an existing product, advertising is a good medium to increase your reach and resurface your existing product.2. Increase your users/followers
Adverts communicate to a wide range of people, especially people interested in your niche. Have you ever come across an advert on the internet or an app and have ever after followed up? Adverts can be really persuasive.3. To communicate readiness for business
Advertising tells your potential customers that you are ready and available for business. Amidst competition, advertising can increase the chances of compelling your customers about your ability to take on a new project and deliver.4. Advertising keeps your business at the top
There are numerous companies providing the same service you provide in your industry. No brand operates alone in any market. Advertising ensures that your company is always at the front of every consumer’s mind, appealing to the mind to forgo your competitors on the long list, hence, choose your company.5. Advertising increases your company revenue
With positive and nicely-organized adverts, customers are willing to buy and choose your business over others. Advertising attracts customers to your business which in-turn increases your turnover.6. Advertising permit you to reach your customers only
According to statista, as at January 2020, there were 4.54 billion active internet users, the amazing thing is, you don't have to worry about every active internet users. Advertising gives you the leverage to reach out to people who meet your requirements for potential customer or client.7. Advertising places credibility on your business
When consumers are exposed to an advert, they consciously or unconsciously evaluate it. As long as the story your ad is telling resonates with your target audience, your brand would earn credibility.We hope that you now have a reason to give your business the next move though advert placement. Reach out to us today to find out the amazing offers we have in stock for you.
